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Tag Archive | "Ruben Mookerjee"

CES 2009: Logitech Believes Advertisements Can Reduce Hardware Costs

Wednesday, January 7, 2009

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CES 2009: Logitech Believes Advertisements Can Reduce Hardware Costs

Parts of hardware product costs could be reduced through the savvy use of advertisements, said a Logitech marketing executive. During Digital Hollywood's "Innovation in Games, Game Networks and Social Gaming" panel, Ruben Mookerjee, director of product marketing for gaming, said devices that have small screens could show ads to users, one way to get prices of [...]

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