GameCyte

Activision Blizzard Still Bullish About ‘Guitar Hero’ — At Least 4 Games Planned for 2009

Given sales data -- and the economic challenge of purchasing $190 plastic instruments in a recession -- some have suggested that music games are a fad already on their way out. Activision Publishing CEO Mike Griffith disagrees. In an investor conference call today, he spoke about a multitude of ways the company intends to extend the "Guitar Hero" franchise.

Continue reading...

CES 2009: ‘Guitar Hero 3′ First Game to Sell $1 Billion, and Other ‘Guitar Hero’ Statistics

During his keynote at this year’s CES, Activision Publishing CEO Mike Griffith rifled off quite a few numbers when it came to their ultra-super-popular Guitar Hero franchise. Most impressive (and most important) was that “Guitar Hero III: Legends of Rock” became the first single game to ever surpass $1 billion in sales, shortly after “Guitar [...]

Continue reading...

Call of Duty 6 Pushed to 2010 — Infinity Ward to Develop, Activision Blizzard to ‘Monetize’

At Activision Blizzard's analyst day in Santa Monica, Activision Publishing CEO Mike Griffith just revealed that Call of Duty 6 is being developed by Infinity Ward for a 2010 release... and that the company has every intention to "monetize" the series' newfound online popularity with both it and Call of Duty: World at War.

Continue reading...