GameCyte

EEDAR Looks To The Future; Appoints simExchange Analyst Jesse Divnich

Helmed by one former EverQuest designer and one former EQ fanboy, game statistics firm Electronic Entertainment Design and Research (EEDAR) announced today that they are adding an analyst to the mix — Jesse Divnich, formerly of online video game prediction market The simExchange.

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The EEDAR Interview, Part Two

Join GameCyte for part two of our exclusive interview with the co-founders of Electronic Entertainment Design and Research (EEDAR).

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MI6 Interview: Julie Shumaker, SVP of Double Fusion

Double Fusion’s Julie Shumaker tells GameCyte about the currency of advertising in our video interview.

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EEDAR’s Geoffrey Zatkin on the Value of Game Statistics

Learn how gaming statisticians are shaping the future in part one of our exclusive interview with the co-founders of EEDAR.

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MI6 Conference: Gaming’s Advertising Age

With all the recent buzz, controversy and explosive predictions surrounding in-game ads, we were eager to attend the Wednesday MI6 panel to learn how marketers and advertising networks would continue the fascinating, ongoing quest to attract our eyeballs.

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MI6 Conference: Moving the Needle with Mainstream Gaming

Wednesday morning, GameCyte attended a panel on mainstream gaming at the 2008 MI6 conference in San Francisco. Read on to see how the the Rock Band marketers of the future will be competing for your attentions.

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Interview: OTX’s Eric Villain and Nick Williams

We sat down at MI6 with Eric Villain and Nick Williams of OTX about their study on used game resales.

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Nexon’s Min Kim on the Hardships of Freedom

We caught up with Min Kim, Director of Game Operations at Nexon America, at today's MI6 Conference. Read our article for his thoughts about the free-to-play game space.

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MI6 Conference: Achievements, DLC and Statistical Analysis Provide “New Marketing Avenues”

Yesterday, GameCyte attended a particularly eye-opening presentation at the 2008 MI6 conference. You may never have heard of a company called Electronic Entertainment Design And Research (EEDAR), but they’re certainly interested in you.

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MI6 Conference: Revealing Truths - The Video Game Resale Market

GameCyte attended a presentation at today’s MI6 Conference, where the results of a study were revealed about the business of used game sales. The study, commissioned by MI6, involved an in-depth survey of 2,000 gamers in March 2008 by research firm OTX.

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