Earlier this month, GameCyte offered a psychological examination of in-game achievements. We spoke to respected researchers from within the field, who helped us explore the reasons why gamers are so drawn to shiny trophies and higher Gamerscores. Those reasons were many, but regardless of your particular reason of choice, the fact is that more and [...]
Continue reading...Tuesday, August 5, 2008
A little over two weeks ago, GameCyte brought you news that Mercenaries 2: World in Flames would not only feature in-game advertisements, but would also — true to form — let you blow them to kingdom come. As a dedicated proponent of realistic, contextual in-game advertising, I was personally greatly pleased by the discovery, but [...]
Continue reading...Friday, July 25, 2008
Some time ago, we editors of GameCyte had a disagreement about the future of gaming on the iPhone, and whether it was destined for glory or a modest niche. Whatever the future may hold, a number of game companies, large and small, have now entered the iPhone gaming space, and are relying on the experiences [...]
Continue reading...Monday, June 16, 2008
Today’s U.S. Army is awesome. It’s the hot career where gamers want to be! That slogan of ours, “Army Strong?” No, dude, you’re supposed to scream it, you know, like the Incredible Hulk! Army Strong! ARMY SMASH!! And we totally get you gamers today, and all your cool hobbies. We do more than just give [...]
Continue reading...Monday, June 16, 2008
Intellisponse, you’re doin’ a heck of a job. The rumors swirling about the gaming community are too many to count today, after an intrepid NeoGAF member found a gaping security hole at market research firm Intellisponse. The firm’s clients seem to have included Microsoft, Activision, and Disney, and now a feast of unconfirmed information has [...]
Continue reading...Monday, May 19, 2008
Today, AMD debuts a PC gaming initiative, dubbed “AMD GAME!” and designed to make purchasing a new gaming PC just as simple as purchasing a video game console. Based on currently available information, we predict that this initiative will fail — miserably.
Continue reading...Wednesday, April 23, 2008
In light of Joystiq’s discovery last night that the PS3-biased Grand Theft Auto IV advertisement on Amazon.com had been changed to reflect its vanilla Xbox 360 twin, we too gave Amazon’s public relations department a call, in the hopes of finding out more about the sudden switcheroo, and Amazon’s policy towards such obvious bias. The [...]
Continue reading...Tuesday, April 22, 2008
At the intersection of gaming, music, and above all marketing, is Sierra Entertainment’s promotional Paul Oakenfold concert “The Bourne Sessions.” Originally performed in an exclusive Miami club to promote The Bourne Conspiracy at the Winter Music Conference, the first part of the 80-minute session is now available free of charge at Yahoo Music — and [...]
Continue reading...Tuesday, April 22, 2008
Refresh the Amazon.com Video Games store a few times, and you’ll probably see something rather revolting, if you happen to be a die-hard Xbox 360 fanboy: a blatant claim that Grand Theft Auto IV is “meant to be played on the PS3.” But there’s more to this than meets the eye.
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Tuesday, September 30, 2008
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