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Tag Archive | "Gamers"

IBM: Gaming Develops Unique Skills

Thursday, January 1, 2009

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IBM: Gaming Develops Unique Skills

Some companies and employment firms may be snubbing gamers, but IBM is ready to jump on the "gaming-is-good!" bandwagon. Speaking with the BBC, IBM’s global executive in charge of games and interactive entertainment, David Laux, touted IBM’s new tools to help game designers better their products, and also spoke about the positives of gaming.

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More than Half of US Adults Play Video Games

Sunday, December 7, 2008

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More than Half of US Adults Play Video Games

Guess what, guys? Over half of adults play video games! I had no idea, given everyone I know who plays games is (legally) an adult… Still, it’s nice to have an actual, legit survey conducted proving what we’ve been trying to tell non-gamers (and lawyers, and politicians, and authorities) for years: games aren’t even remotely [...]

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TV Ads Influence Game Purchases More Than Reviews

Monday, November 24, 2008

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TV Ads Influence Game Purchases More Than Reviews

Ever wonder just how much reviews and commercials actually impact a person when it comes to buying games/consoles? If so, a new study has the answers for you. According to the Fall 2008 Ad-ology Media Influence on Consumer Choice survey (say that three times fast), what we see and read influences us quite a bit. The [...]

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Wife Swap Seeking Gamers Again

Thursday, April 17, 2008

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Wife Swap Seeking Gamers Again

An easily mischaracterized subculture featured on a reality television show? What could go wrong?

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