Parts of hardware product costs could be reduced through the savvy use of advertisements, said a Logitech marketing executive. During Digital Hollywood's "Innovation in Games, Game Networks and Social Gaming" panel, Ruben Mookerjee, director of product marketing for gaming, said devices that have small screens could show ads to users, one way to get prices of [...]
Continue reading...Wednesday, January 7, 2009
The great thing about attending industry trade shows is getting to sample the kind of high-end gear that's not yet available or is too specialized to appear in stores. Take, for example, the Logitech Wireless Guitar, Premiere Edition. Sure, there several third-party peripherals for Guitar Hero. But how many of them are made with actual [...]
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Wednesday, January 7, 2009
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